Customer Experience is Dead – the case for the prosecution!

Over the last ten years, I have observed and been part of a tidal wave of focus on Customer Experience. Despite the fact that customer journeys have always existed (although few actually realised it) and customers have always been willing to give feedback, it is only since the start of the new millennium that organisations began [...]

Wotton House Hotel – Customer Experience Review

One of the occupational hazards of being a Customer Experience Specialist is that I have to travel a lot. Both in the UK and abroad, I am no stranger to the odd hotel. Sometimes selected by a client, sometimes selected by myself, the range of hostelries I have frequented over the years is extremely broad. [...]

Desire, Character & Togetherness – Lessons in leadership from the Orient – Leyton Orient!

For almost all of my 41 years I have been a proud supporter of the second oldest football team in London – Leyton Orient. I say almost all, as I am ashamed to say that for a few years at school, I could not admit to my friends that I did not support one of the [...]

By |2015-04-13T13:20:28+01:00May 21st, 2014|CX Professionals, People|3 Comments

Cost Out – Experience In. The formula for business transformation

In the last twenty years I have worked for a range of different organisations of varying shapes and sizes. I started out with a small independent invoice finance business in 1995. Moving on to the Royal Bank of Scotland, Deutsche Bank and GE, the businesses that I experienced got bigger and more diverse. I also [...]

Where Customer Experience meets sales – the sales perspective

Please allow me to introduce you to my good friend David Hindle. Sales is not one of my strong points - but it is something that David excels at. David is not a traditional 'business development executive' - he understands the genuine importance of customer experience, and sustaining long last customer relationships. Having spent over [...]

By |2015-04-13T13:20:42+01:00May 14th, 2014|Customer Journeys, CX Strategy, Retail|0 Comments

Social Media – thorn in your side or invaluable CX insight?

Five years ago I attended a Customer Service conference. One of the topics on the agenda was Social Media – I cannot remember the specifics of the title or content, but can confidently say that the essence of the presentation was all about the creation and adoption of social media strategy. Fast forward to 2014, [...]

By |2015-04-13T13:20:52+01:00May 13th, 2014|Communication Channels, CX Strategy|1 Comment

McDonalds and the 100 year old woman – a story of customer empathy, kindness & caring

This is Pauline Golding, pictured with her three great-grandchildren, Ciara, Caitie and Jack. On the 1st May my grandma celebrated her 100th birthday. To think that Pauline was born before the 1st World War started (just) is quite astonishing. To comprehend the experiences she has witnessed over the last 100 years is unfathomable. It is [...]

By |2015-04-13T13:21:08+01:00May 8th, 2014|Customer retention and loyalty, People|15 Comments

Cafe Rouge – Customer Experience Review

This is the first time I have written a review about a restaurant. Although I am not a restaurant critic, I would love to be paid to eat out in the finest restaurants on a regular basis! Sadly, I will have to make do with producing my own independent reviews of my customer experiences and reap [...]

British Airways – Customer Experience Review

I recently wrote a Customer Experience Review of Ryanair. Whilst the results were not spectacular, elements of the experience surprised me. It is without any planned intent that I am now able to write another review about an airline. Whilst I travelled with British Airways last week for business (rather than ‘pleasure’ as I did with Ryanair [...]

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