Tesco Clubcard Archives

Loyalty Schemes: do they really work?
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Loyalty Schemes: do they really work?

Customer retention and loyalty, General

Loyalty Schemes: do they really work?

As we near the peak of the festive season, there are a number of annual rituals that I look forward to undertaking. Once presents have been opened and copious amounts of food and drink consumed, I settle in to the relative calm of the five days that separate Christmas and New Year. I have often [...]

By Ian Golding|2015-04-13T15:24:17+01:00December 22nd, 2014|Customer retention and loyalty, General|5 Comments

Cafe Rouge – Customer Experience Review
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Cafe Rouge – Customer Experience Review

Customer retention and loyalty, People, Retail

Cafe Rouge – Customer Experience Review

This is the first time I have written a review about a restaurant. Although I am not a restaurant critic, I would love to be paid to eat out in the finest restaurants on a regular basis! Sadly, I will have to make do with producing my own independent reviews of my customer experiences and reap [...]

By Ian Golding|2015-04-13T13:21:23+01:00May 6th, 2014|Customer retention and loyalty, People, Retail|2 Comments