What makes the the worlds #1 Customer Experience brands?

As I quite literally travel the world talking, listening and working with individuals and organisations who have an interest in Customer Experience, I am regularly asked who the world's 'best' Customer Experience brands are. 'Who is good at CX?' is a pretty typical question. It is a good question to ask and one that I [...]

Guest post – Do not judge a contact centre by its accent!

I remember reading a customer complaint letter whilst I was working with a large UK retailer. The complaints that were listed were all valid and well articulated, yet it was the final comment that sticks in my mind. It was along the lines of, “and when are you going to close down your Indian call [...]

By |2015-06-01T12:28:13+01:00March 19th, 2015|Channels, Communication Channels, People|0 Comments

Shopper Centricity: re-designing the high street store customer experience

This is not the first time I have written about bricks and mortar retail stores. The British high street has been under significant pressure for many years now - I have documented its demise since I started writing three years ago - you can read my opinions in the following posts: I’m not paying to [...]

By |2015-04-13T13:13:57+01:00March 17th, 2015|Channels, Customer Journeys, CX Strategy, Retail, Technology|0 Comments

Two steps forwards, five steps back: No-one said transforming the Customer Experience is easy!

Every job has its ups and downs. Whether you are a teacher, a doctor, an accountant, a sales rep, an IT consultant or an artist, some days will be better than others. I could continue to name more professions, but the principle would be the same - as sure as night follows day, good will [...]

The customer is not always right…..BUT be careful how you respond when you think they are not!

It is very likely you have not heard of 47 King Street West - a French restaurant based in Manchester in the UK. Although you may not have heard of it, it is possible that the eatery will become infamous as an example of how NOT to respond to customer feedback. When an organisation considers [...]

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