Brandlove Archives - I J Golding

Understanding the Employer Journey — The Employee Engagement Loop
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Understanding the Employer Journey — The Employee Engagement Loop

Customer Experience Training, CX Leadership, People

Understanding the Employer Journey — The Employee Engagement Loop

Last week I had a fascinating conversation with a peer of mine – a fellow Customer Experience Professional. James Dodkins is as passionate about transforming organisations to become sustainably customer centric as I am. Like me, James regularly comes across organisations who talk about ‘putting the customer first’ – a statement that is hard to [...]

By Ian Golding|2018-01-29T07:17:43+00:00January 29th, 2018|Customer Experience Training, CX Leadership, People|1 Comment

‘Welcome to our kitchen’! Would you have the courage to invite customers into the inner workings of your company?
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‘Welcome to our kitchen’! Would you have the courage to invite customers into the inner workings of your company?

Customer Journeys, Customer retention and loyalty, CX Reviews, Travel

‘Welcome to our kitchen’! Would you have the courage to invite customers into the inner workings of your company?

Allow me to start this post by asking a question. What happens when two Customer Experience Professionals visit a restaurant together for the first time? Whilst this is not the opening line to a bad joke, I can already anticipate your 'snorting' and 'chuckling' from here! 'A right royal pain in the butt', is most [...]

By Ian Golding|2017-11-13T04:38:08+00:00November 13th, 2017|Customer Journeys, Customer retention and loyalty, CX Reviews, Travel|1 Comment