business purpose Archives

Transform or Die! Business Transformation is No Longer Optional
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Transform or Die! Business Transformation is No Longer Optional

Customer retention and loyalty, CX Leadership, CX Strategy, Financial Services, Recovery, Retail

Transform or Die! Business Transformation is No Longer Optional

We live in a business world full of disruption. Whether you work in financial services, manufacturing, logistics or retail, no business today can ignore the rapid pace of change facing us all. Very much led by the never-ending advancement of digital technology, the business landscape and the challenges facing it, seem to change on a [...]

By Ian Golding|2018-05-22T04:39:33+01:00May 22nd, 2018|Customer retention and loyalty, CX Leadership, CX Strategy, Financial Services, Recovery, Retail|0 Comments

Customer Strategy – the missing connection in Customer Experience
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Customer Strategy – the missing connection in Customer Experience

Customer retention and loyalty, CX Professionals, CX Strategy

Customer Strategy – the missing connection in Customer Experience

I am going to start this post with a question you might find a little obvious - 'do you know what the PURPOSE of your business is?' Whilst it may be an obvious question, it is a remarkably important one. It is also a question that, from experience, I know many people find difficult to [...]

By Ian Golding|2015-05-15T06:20:32+01:00May 15th, 2015|Customer retention and loyalty, CX Professionals, CX Strategy|0 Comments