common sense Archives

Lack of Common Sense: Continuing to Destroy Customer Experiences Around the World!
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Lack of Common Sense: Continuing to Destroy Customer Experiences Around the World!

Customer Journeys, Customer retention and loyalty, CX Leadership, People, Recovery

Lack of Common Sense: Continuing to Destroy Customer Experiences Around the World!

In April 2014, I wrote an article entitled, 'Common Sense - The Not So Magic Customer Experience Ingredient' - If you did not, or do not want to read it, I told two quite ridiculous tales of the lack of application of common sense. In truth, I could have written a 500,000 word white paper listing hundreds [...]

By Ian Golding|2017-05-10T12:57:43+01:00April 25th, 2017|Customer Journeys, Customer retention and loyalty, CX Leadership, People, Recovery|5 Comments

Common Sense – the not so magic ‘customer experience’ ingredient
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Common Sense – the not so magic ‘customer experience’ ingredient

Customer Journeys, Customer retention and loyalty, People, Travel

Common Sense – the not so magic ‘customer experience’ ingredient

Last night I stayed in a rather lovely hotel in Wimbledon. At £275 a night, you would expect the experience to be worthy of such a hefty price tag. The building, décor, facilities, public areas and bedrooms were all extremely well appointed - as you would imagine. So why am I telling you this? Having [...]

By Ian Golding|2015-04-13T13:22:16+01:00April 11th, 2014|Customer Journeys, Customer retention and loyalty, People, Travel|4 Comments