Pizza Express Archives

Heart or head first? Which is more important in driving great Customer Experiences?
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Heart or head first? Which is more important in driving great Customer Experiences?

Customer Journeys, Customer retention and loyalty, CX Professionals, CX Reviews, People, Regulation

Heart or head first? Which is more important in driving great Customer Experiences?

One of my Fathers most memorable quotes when I was a young boy was 'engage your brain before opening your mouth!' - I am unlikely to be the only adult who was given this type of advice in their youth! Talking from the heart; saying what I want to say; saying what I believe in; [...]

By Ian Golding|2016-02-23T16:18:34+00:00February 23rd, 2016|Customer Journeys, Customer retention and loyalty, CX Professionals, CX Reviews, People, Regulation|2 Comments

‘You could win £500!!’ Should you incentivise customer feedback?
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‘You could win £500!!’ Should you incentivise customer feedback?

Customer Journeys, CX Measurement

‘You could win £500!!’ Should you incentivise customer feedback?

I have often wondered about the pros and cons of incentivising customer feedback. I am not sure what kind of person this makes me - hopefully one that is forever focussed on all of the things around us that can and will contribute to customer experiences being made better! Capturing customer feedback is not easy. [...]

By Ian Golding|2015-04-13T13:27:34+01:00September 9th, 2013|Customer Journeys, CX Measurement|2 Comments