Just because its LEGAL, does not mean its RIGHT! The importance of openness & transparency in Customer Experience

There are many things that have bugged me for many years when it comes to Customer Experiences that I have had as a consumer. Although I recognise I may not be your average 'customer', a lot of the things that bug me, also bug others. For example, it is very common for me to be [...]

Guest Post – How Contact Centres can Better Influence the End-to-End Customer Experience

We all know how challenging customer experience management has become these past few years. Now that most customers use a number of disjointed platforms to interact with companies, contact centres face the challenge of building and maintaining a consistent experience across multiple touch points and channels. We live in an age where the power is [...]

By |2015-06-30T08:19:06+01:00June 30th, 2015|Channels, Communication Channels|0 Comments

Customers + Employees = People. People = Business. Why Business is all about People

If you have ever heard me speak in public, it is very likely you will have endured hearing me recount my favourite quote of all time. I know that 'quotes of the day' are not everyone's bag, but sometimes you hear someone say something or are referred to something someone in authority has said and [...]

Guest post – Do not judge a contact centre by its accent!

I remember reading a customer complaint letter whilst I was working with a large UK retailer. The complaints that were listed were all valid and well articulated, yet it was the final comment that sticks in my mind. It was along the lines of, “and when are you going to close down your Indian call [...]

By |2015-06-01T12:28:13+01:00March 19th, 2015|Channels, Communication Channels, People|0 Comments

The customer is not always right…..BUT be careful how you respond when you think they are not!

It is very likely you have not heard of 47 King Street West - a French restaurant based in Manchester in the UK. Although you may not have heard of it, it is possible that the eatery will become infamous as an example of how NOT to respond to customer feedback. When an organisation considers [...]

‘Happy Birthday Mr Glodnig’!! How NOT to create a good impression with customers!

In life there are a number of certainties. The annual celebration of our birth is one of them. For me, the 6th December each and every year marks my birthday. When it comes to the world of Customer Experience, there are also a number of certainties that can be counted on. John Lewis being recognised [...]

The big ‘Wi-Fi’ conundrum: a way to make money or a way to give customers what they need?

Maslow's Hierarchy of needs  is a psychological theory proposed by Abraham Maslow in his 1943 paper "A Theory of Human Motivation". The theory is most commonly portrayed in the shape of a pyramid with the largest, most fundamental levels of human needs at the bottom and with the ultimate need for self-actualization at the top. 71 years [...]

Customer Empathy – ignore it at your peril!

Have you ever looked up the definition of the word Empathy? I would suspect that you have not! It is not often that we take the time to read dictionaries!! If you read the definition above, it is also likely that you will find it difficult to correlate many of the words used with organisations [...]

The magic of Disney – now that’s what I call a Customer Experience!

I have often said in the past how lucky I am to have so many people share their customer experience stories with me. Sometimes the stories are difficult to hear. Sometimes the stories are inspiring. In all cases I believe that through the use of storytelling, it is possible to bring to life the significance of the customer [...]

Book Review – Delivering Effective Social Customer Service: How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation

It is impossible to ignore the fact that customer service has gone all social on us. Our obsession with Facebook, Twitter, Google+, Instagram and more has led to the humble consumer actively seeking to interact with companies via social networks. Although this is a fact, there are still many organisations who are yet to understand [...]

By |2015-04-13T13:17:21+01:00August 13th, 2014|Channels, Communication Channels, Social Media|3 Comments
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